Hi all! Hoping you can help...
I am building smart lists that target specific audiences based on behavior.
I have been using Clicked Link in Email - contains- "keywords" (performance, engagement, etc) and the same for the "visited webpage" field. I am getting data, but I am unclear as to the sourcing.
I am not using specific links, only key words...where/what is this grabbing or scanning from??
Solved! Go to Solution.
Thank you @SanfordWhiteman! I've been using "contains" and key words themselves, and both fields (clicked link and visited web page) are pulling in contacts - does your explanation mean that the clicked link in email is not pulling in the correct contacts, or pulling in random contacts?