Yes! I have found this to be such a great resource for me and other team members.
Tokens definitely save time and headaches
Data quality is crucial indeed, but tokens are the all time favorits!
TOKENS!! Can't imagine life without them ::cough, other MA platforms, cough::
Agreed-upon QA checklists are crucial! Keeping them consistent and updated is tough, though! Need to have constant reminders!
Also love program folder tokens! critical!
Data Normalization & QA checklists! Perfect tips for Marketo users!
Great tips! Thanks Kyle
I love the focus on the QA process. It's so important to review all components of the campaign prior to launch!