Re: A/B test on email to incoming leads

Anonymous
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A/B test on email to incoming leads

Hi all, 

I'm not sure if defined the titled correctly so here are details:

I would like to set up A/B test on two emails templates. When a visitor becomes a lead, they receive an automatic email reply "welcome...etc." and a few days later a reminder. The set up is currently executed by a smart campaign. I would like to the test the first email with two different templates.

All the information that I read about A/B testing is about an existing (let's call it "static") list of leads but in my case it's a list that constantly gets new leads. Is this feature available? (could you please point me to sources of information or provide guidence).

Thank you.   

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Anonymous
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Re: A/B test on email to incoming leads

Right click on the email in your smart campaign and create a new test. You can test anything from subject lines to whole emails. 
Anonymous
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Re: A/B test on email to incoming leads

Thanks Jeffrey. This is how I have it at the moment but wasn't sure if it's working as on the right side, (under Email name) I only see the two "normal" emails sent and don't see any stats about the Challenger.
Is this set up you refer to?
 
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Anonymous
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Re: A/B test on email to incoming leads

When you setup the test you determine to whom and how often you want the results emailed. - Jeff