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Issue: You have a Salesforce lead field that is not currently in Marketo but you want to have in it Marketo for use.   Solution: Login to Salesforce as a System Administrator user. Identify the Salesforce profile that is being used by the Marketo sync user by clicking on Setup -> Manage Users -> Users Once you have identified the Salesforce profile being used by the Marketo sync user, you will need to make the Salesforce field visible to the Salesforce profile of the Marketo sync user. You do this via "Field-Level Security" setting for the field in Salesforce. In Salesforce:  Click on Your name at the top right of the screen -> Setup -> App Setup -> Customize ->   Click the Salesforce object the field is under. i.e. Leads, Contacts, Accounts, Opportunities -> Fields Click on the Field Label hyperlink Click on the "Set Field-Level security" button -> check the "Visible" checkbox next to the Salesforce profile that is being used by the Marketo sync user.   Only the "Visible" checkbox must be checked. The "Read Only" checkbox must be checked. In the following screenshot below, notice the different checkbox options for the "Backup User" Salesforce field. However, only 1 option combination will work correctly - i.e. the option with only the "Visible" checkbox checked.     Some standard Salesforce fields even though you have correctly followed the instructions above, simply do not sync to Marketo. One example of this is the "Rating" field on the Account object.
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No - It’s done automatically and behind the scenes. The algorithms used by our proprietary technology automatically present relevant content to your audience segment using digital behavior, keyword search terms, and firmographics such as: geolocation, employee size, revenue size, and industry. The recommendation engine uses predictive analytics and machine learning to predict which content asset will most likely to be individually relevant for each one of your website visitors to read.
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Issue Description User is unable to delete categories for their templates, regardless if they have Admin status. Issue Resolution Categories cannot be deleted unless the user who created the category deletes it. If user is no longer with the company, then removing the user should also remove the categories associated with their account. Who This Solution Applies To ToutApp users
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Issue You are attempting to import a program into your instance but you get the message "The tokens (lead.example) are not available in the destination subscription. They are either custom fields that you have to create or need to be synced from your CRM system, if you use one."     Solution Tokens referencing fields that do not exist in the destination instance cannot be imported. You will need to remove all references to those tokens from the program, as well as from all the assets that are contained within it. Tokens can also exist in the text versions of emails, or within the templates that emails are based on, and not appear within the HTML version of that email. These tokens will also prevent program imports and must be removed.
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Issue Description You receive "Object reference exception error" in Outlook Issue Resolution The reason this error is occurring is because the ToutApp Outlook add-in depends on a reference object in a newer version of the .NET framework than the version of .NET currently installed on your machine. To resolve this, download the updated version (http://www.microsoft.com/en-us/download/details.aspx?id=42643) of the .NET framework from Microsoft's site, and install it on your machine. Once it's installed, please reboot the computer.  After you've successfully installed and rebooted, go ahead and open Outlook. You should see it start up without issue, and the ToutApp add-in should be present and fully functional. Who This Solution Applies To Customers with ToutApp
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Named Accounts (or Account Based Marketing) module is sold separately.   If you did purchase this module follow these instructions to create a new Named Account list.   Common issues when uploading a new list:   1. Getting the following error message: Total number of records exceeded Is this article helpful ? YesNo   Root cause:  Each account is eligible for up to 10,000 named account records. Contact your account manager to purchased an additional  package of records or remove old lists.     2. Getting the following error message: Your account is not enabled for uploading Named Account Lists. Contact your account manager for more details     Root cause: You didn't purchase the Named Accounts module or your account has misconfigured and this module is disabled - contact support.
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Issue After setting up SSL on a Marketo instance, some landing pages give a mixed content security warning.   Solution This is usually caused by elements on the page that use "http" rather than "https" in the resource URL. To find the element, do the following: Open the landing page in the browser Right click on the page and select View Source from the menu When the source code is displayed, use "Ctrl+F" to find anything using "http" in the resource URL Make a note of the elements you find Open the Landing Page in the Landing Page editor and find the element Edit the HTML for the element by clicking on the "HTML" icon in the toolbar Change the "http" in the HTML to "https"
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Visit our Community Product Docs for help on how to do things in the new Marketing Nation Understanding the Community Community Icon Glossary Support in Community Community Profile Content in the Community Social in the Community
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Issue Description Changing your primary domain can be a bit of a daunting task if you don't know where to start, this guide will walk you through the steps you will need to take to use a new domain with your Marketo instance. Issue Resolution Create your new Landing Page CNAME and point that to your Marketo instance. If this new CNAME is going to be used as your primary domain, then the original Domain Name in Admin > Landing Pages will need to be changed to reflect your new domain.  The original domain should be added as a domain alias so any URLs referencing the original domain will continue to work.   https://docs.marketo.com/pages/releaseview.action?pageId=2360189   https://docs.marketo.com/display/public/DOCS/Add+Additional+Landing+Page+CNAMEs   Adding a new primary branding domain (CNAME) for emails is also recommended when changing domains. This will allow tracked links in emails to reference the new domain going forward. You'll want to leave the original branding domain (CNAME) active and listed so that tracked links in any previsouly sent emails will continue to work.   https://docs.marketo.com/display/public/DOCS/Add+an+Additional+Branding+Domain   If you plan on signing your emails with your new domain, setting up a new SPF/DKIM record is recommended to help keep your deliverability rates as high as possible.   https://docs.marketo.com/display/public/DOCS/Set+up+SPF+and+DKIM+for+your+Email+Deliverability   https://docs.marketo.com/display/public/DOCS/Set+up+a+Custom+DKIM+Signature
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Issue: You would like to change ths position of the form button up or down. (Typical case: You've just changed the button color of the form and now you want to change the position.) Please ensure that you have access to an experienced Web developer. Marketo Technical Support is not set up to assist with troubleshooting code. Solution: Add css style using adding the margin-top property referencing the button. The following code snippet can be a positive or negative number to shift the button up or down. Typically if you used the button color solution add the margin-top property as in the screen shot or add the code below in an additional custom html block. Code snippet: < style> div.buttonSubmit input, div.buttonSubmit span { margin-top: 50px; } < /style> Related Links: Change Submit Button Style and Color How to move a form button left or right using CSS
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As Marketo customer and a member of the Marketing Nation, it's important to have something you can reference, a brief guide or checklist.  Here is a collections of articles that we think will be invaluable to you as you move along in your Marketo journey.   Marketing Nation Marketing Nation Glossary   Marketo Marketo Icon Glossary Managing Marketo Users Managing User Roles and Permissions Munchkin   Sales Insight Sales Insight is super easy to use and will give you the visibility needed to prioritize and close business faster.   Issue a Marketo Email License Publish an Email to Sales Insight Using Interesting Moments Sales Insight Email Performance Reports   Email Marketing Add Editable Sections to an Email Template The Engagement Dashboard   Demand Generation Add Editable Sections to a Landing Page Template   Revenue Explorer Revenue Explorer Report Revenue Explorer Report Types Is this article helpful ? YesNo
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Issue Description You see a soft bounce on a lead and in the details you see it show System send failure: Reply-To address parse error (value of the address)   Issue Resolution Confirm the tokens you are using are for the proper field and that the value for the field is an email address. The parse error occurs when we cannot generate or create a proper email address in the From Email or the Reply To Email fields.   The error will show in the parenthesis the value we tried to put in.. For example Service Department is in the parenthesis, this would be an example of a incorrect field being used. Is this article helpful ? YesNo
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Issue Description How to check if a lead was deleted using API   Issue Resolution You would need to use the specific endpoint : http://developers.marketo.com/rest-api/endpoint-reference/lead-database-endpoint-reference/#!/Activities/getDeletedLeads   Who This Solution Applies To Customers use REST API Is this article helpful ? YesNo
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Issue Description You are receiving this error from your GoToWebinar Launchpoint Service: API Error: Authentication succeeded, but access to the requested resource is denied. This error can occur either in Launchpoint Tab's Service details in Admin or when trying to Refresh an Event Program and selecting the service in the drop down menu. Issue Resolution This error "API Error: Authentication succeeded, but access to the requested resource is denied." is a response from GoToWebinar when Marketo sends an API Call to retrieve the Webinar Meeting details. What is the main cause of this? This is mainly a licensing issue with the Account Credentials specified in the Launchpoint service. The GoToWebinar account does not have a GoToWebinar License and therefore, the account has successfully "Authenticated" and the Requested resource (GoToWebinar Meeting Details) were denied as it does not have access to GoToWebinar features. How to check if you have a license? Login into the home page of GoToWebinar with the account credentials used in the Launchpoint Service and check if GoToWebinar Product is selectable. (if GTW is not selectable then the account does not have a product license) Speak to your GoToWebinar Account Admin if you are using a corporate account and ensure that it has a GoToWebinar License. Contact the GoToWebinar's Support Team Other Causes Other reasons this may have occurred is that a Trial account for GoToWebinar was used and the trial has expired. You may be using a login under a corporate account that does not have the license or was removed. - Check with your GoToWebinar Admin for more details Who This Solution Applies To GoToWebinar Launchpoint Users Is this article helpful ? YesNo
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Issue Description G tags such as <g class="gr_ gr_19 gr-alert gr_gramm gr_inline_cards gr_disable_anim_appear Style multiReplace" id="19" data-gr-id="19"> </g> are added to the HTML edited in the TinyMCE Editor   Issue Resolution This code is caused by the 3rd party browser extension Grammarly when an edit to an text component is made. This is not something in Marketo's control due to how Grammarly is modifying the text.     Is this article helpful ? YesNo
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Issue Description Issue in delivering Marketo Email (especially for mimecast users). Email get bounced with Error: 550 Rejected by header based Anti-Spoofing policy Issue Resolution This error can happen if: You have not properly white listed the Marketo IPs You have an ssue with DKIM/SPF set up and configuration Please whitelist the set of Marketo IPs found in the doc below and make sure SPF and DKIM are set up correctly for your email domain https://docs.marketo.com/display/public/DOCS/Configure+Protocols+for+Marketo
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Issue Description How to disable Niko from ToutApp extension Issue Resolution To remove Niko, simply click on the blue Tout envelope at the top right of your browser, then manually uncheck the box next to "Show Niko as I browse the web". Refresh the page, and Niko should disappear. Who This Solution Applies To ToutApp users with Niko
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Issue Description You have developed a Marketo landing page and enabled Personalized URLs (PURLs) for your records, but when people visit the PURL form pre-fill does not take place.   Issue Resolution When a person visits a PURL landing page, the form pre-fill checks their Munchkin tracking cookie to identify what values to populate for the form fields. If that person has a Munchkin tracking cookie associated to a known record in the database, it will pull and populate the information from that record. However, if this is the first time this person has visited a Munchkin tracked page or their browser is tied to an anonymous record, the pre-fill will not populate any information into the form. The customer/prospect will need to fill out a form or click on a tracked link in an email sent from Marketo. This will allow future PURLs that people visit going forward will have pre-fill populate as their cookie will be tied to a known record in the database.       The web page visit will be associated back to the know record for the PURL. Additionally, you can also use Person related tokens on the landing page and those will resolve. For examples having the token in the text that states {{lead.First Name:default=Default}} within the body of the landing page will populate with the expected persons first name for the PURL they visited. This is because the token generation goes through a different path on the back end for PURLs. Is this article helpful ? YesNo
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Issue There is a significant delay of several hours or days between when an update is made to a contact record in Dynamics and when the change shows on that record in Marketo. Solution To determine what may be causing this, follow these steps: Check under Admin > Microsoft Dynamics to make sure your sync is turned on. Take a look at the Admin > Sync Status tab as described here: https://docs.marketo.com/display/public/DOCS/Sync+Status. If there is a backlog of updates or inserts showing here, this is likely what is causing the delay. Check the Sync Errors tab to see if there are any errors indicating issues with your sync. Find an example record that has a sync delay, and locate the GUID of the record in Dynamics. Check the Marketo Log to see if the update to that record was written to it. The logs can be found under Settings > Extensions or under Workplace (this can potentially be customized). Once the logs have been located, you'll want to click on each one individually, and it will show the current view. If not all of the columns are visible, edit the view and include all the column and save/publish that change. Once all of the columns are visible, click on the export option as a static sheet. Once you've exported the Marketo Log, do a search for the GUID in the file. If there is a record of the update on the date-time you made it, that means it was successfully written to the log. In this case, there is likely a backlog of updates to be made, particularly if a large update was made recently, so it may come in later. If there is no record of an update to that record, there is something on the Dynamics side preventing it from being written. You will want to work with Dynamics Support to narrow down the issue in this case.         Who This Solution Applies To Customers using the Microsoft Dynamics CRM integration
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Included in this article   Overview: Root Causes and Solutions: The image is too large and it takes a long time for it to load The image dimensions are not defined in the campaign editor   Overview: In some cases when creating a dialog box campaign that includes only an image, the dialog box won't render properly on the page. This might look like below:     Root Causes and Solutions: The image is too large and it takes a long time for it to load      Solutions: Wait to see if eventually the image loads properly. In this case, you will want to use an image that is a smaller file size.   The image dimensions are not defined in the campaign editor      The dialog box doesn't have any indication for what its height should be (auto-height is enabled by default).      Solutions: Select the image in the editor and click 'Edit Image' button Go to the Appearance tab and verify that the dimensions are defined If the dimensions are not set, manually set them or re-insert the image (this will automatically configure the image's original dimensions)
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