We are looking for a savvy marketer to join our small team! Position is based in Portland, Oregon.
https://careers-webmd.icims.com/jobs/10410/marketing-manager/job
Feel free to contact me with questions.
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Overview: |
WebMD Health Services is a division of WebMD whose mission is to provide expert guidance that inspires people to take charge of their health. We do this by helping people understand their health risks, make smart health care decisions, and take active steps toward living healthier lives.
WebMD is an Equal Opportunity Employer |
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Responsibilities: |
Position Description:
The Marketing Manager will be an integral part of the Demand Generation team and will help raise visibiltity within our target prospects, help drive customer loyalty, and support end user engagement.
This key role wil work with the team to:
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Develop integrated demand generation campaigns that incorporate web, email, and social media
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Develop lead nurturing programs to build a pipeline of solid leads to hand off to the sales team
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Support product launches by developing campaigns, creating support collateral, refining pitches, and training sales and other internal teams
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Manage a wide range of events spanning tradeshows to webinars, to customer events
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Qualifications: |
Skills & Experience:
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5 years marketing experience
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Strong project management skills including coordinating both internal subject matter experts and external freelancers
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Content development experience, with strong writing skills spanning a variety of content types: blog posts, landing pages, white papers and sales presentations
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Branding experience, including design, usage guidelines, and incorporation into the marketing mix
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Experience with marketing automation and CRM solutions (we use Marketo and Salesforce) including setting up and launching programs, running reports, and fine tuning processes
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