NOT desactivate automatically trigger campaigns - Whitelisting folder/campaign

NOT desactivate automatically trigger campaigns - Whitelisting folder/campaign

I have a case were we have 800 programs, with one document to send for each. People fill out a form, and go into a program. But, every 6 months, if some programs are still empty, the trigger is desactivated by Marketo. 

 

I would like to be able to choose which campaigns / which folders do not have to be desactivated AT ALL. 

6 Comments
Katja_Keesom
Level 10 - Community Advisor

Two thoughts:

  1. You do get advance notice, so you can prevent your smart campaigns from being deactivated.
  2. If nobody has gone through the flow in 6 months, is it worth keeping your document online? From a customer perspective, it looks like there is no need for it?
Noemie_Ferret
Level 1

I actually get the notifications, but how do you prevent then ? Because Marketo says it's only a manual action, or that someone needs to qualify in the campaign. 

Yes, it's a library online, we want people to be able to consult all documents. But I understand your point. 

Thank you for this 🙂 

JessicaMeyers
Level 4 - Champion

@Noemie_Ferret If you move the smart campaign, or quickly turn it off and back on it resets the 6-month window! 

Katja_Keesom
Level 10 - Community Advisor

Jessica is exactly right, that stops the campaign being deactivated by the cleanup.

Noemie_Ferret
Level 1

FYI : Marketo support manages to deactivate the auto-cleanup of smart campaigns in our case 🙂 

Katja_Keesom
Level 10 - Community Advisor

Not sure you want that @Noemie_Ferret , it means that you manually have to manage switching them off on all old campaigns to ensure nothing happens that shouldn't anymore.