Marketing Calendar with Upcoming Emails

Marketing Calendar with Upcoming Emails

When you have many campaigns running, it can be difficult to know which emails will be delivered on what day. I'd like to see a calendar, like that in Outlook, showing which emails will go out at what time on each day.

That will make it easier to avoid overlapping emails and spot gaps in communication.
108 Comments
Anonymous
Not applicable
Lets not hold our breath here, I think I was the initial person to request this idea and it has been at least 3 years now.  
Anonymous
Not applicable
Although some things like "rename anything" and calendar have been agonizingly slow in development, I can see the light at the end of the tunnel.  This is a major initiative with the CEO (among many others) advocating for it.  It is always painful to do one feature and not another, something always gets defered.  

However, we hear you loud and clear and love this feature.

It won't take another 3 years, but this is on our roadmap to accomplish in a really nice way.

Anonymous
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I'm checking out the new community pages and was hoping to see that the status on the Calendar would have changed from "We like it" to "Working on it Now".  😞
Anonymous
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This would be great!  I was going to suggest something similiar - a dashboard that showed scheduled campaigns (batch emails).
Amber_Hobson
Level 9 - Champion Alumni
This would be wonderful! We have a spreadsheet that shows all of our emails and when they go out. This would be great to have set up within Marketo. Will this be able to allow us to add when campaigns are planned to go out? Sometimes (quite often) there are too many tweaks to a message so we are not able to schedule it in advance, so it would be great if this would take that into account so we can see when we plan to send stuff out, even if the campaign has not been scheduled already. And being able to run it as a report and have it sent out would be great for those like our CMO who do not have a Marketo login but wants to know what emails are planned when.
Kimi_Heskett1
Level 9 - Champion Alumni
Thanks for the update on 5/10 Glen! Any vague date on this yet? We're evaluation production calendar tools to purchase in our department and it would helpful to know if/when this might be available.
Anonymous
Not applicable
It was very high priority and is still in the works, but a few other major initiatives (like a dedicated nurture module) have taken front and center stage.  I don't have an ETA yet, but we know this is highly desireable.
Anonymous
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How nice it would be to have plasma screen in the sales/marketing area that listed all of our campaigns and emails. We use a whiteboard today.
Anonymous
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Our Marketo usage is much more complex than before and its becoming impossible to plan new campaigns without stepping on others. It would be great if there were an ETA on this feature given the fact its a) very popular and b) its been outstanding for quite some time. 

 In the mean time, I would like to hear how MARKETO's marketing department addresses this challenge. Maybe it will give us some guidance in our own work.
Thanks

Anonymous
Not applicable
Hi Mike -

I work in the marketing department at Marketo and we've been organizing email communications via Google Calendar, while building our suppressions and traffic control via Marketo. We have a master “Integrated Calendar” that is accessed by all in marketing, then there are specific calendars (i.e. Webinar Calendar) that a few are responsible to manage/update. Each calendar has its own color, so we can easily identify the type of program.
 
Within the app, we use the "Not Was Sent Email" in past X days suppression filter in our smart campaigns. For nurturing emails, we use traffic cop so we control repitition of offers.

Here's an article that has a couple examples from users:
https://community.marketo.com/MarketoDiscussionDetail?id=90650000000PSplAAG