I love that Marketo has some industry-specific user groups. Unfortunately none of them are a good fit for my current situation. The company I am with now mainly uses Marketo for B2C marketing to our e-commerce customers. I know Marketo is typically used for B2B, and that's how I had been using it until recently, but I have a feeling there are a lot more B2C marketers out there and it would be great if we could all learn from each other.
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