Ability to CC people on "Send Email" flow action

Ability to CC people on "Send Email" flow action

This has been brought up in discussions, but I couldn't find an idea to vote on so here it is. The "Send Alert" flow action already has this functionaility (To Other Emails:), I would like to be able to do the same thing on the "Send Email" flow so I can send messages to users and CC someone else, in this case their specific account manager. Our particular business reason is for an introductory email from the CEO to all new customers. Imagine it like this:

From: ceo@symform.com
To: <new customer>
CC: <account manager>

Hi <new customer first name>,

Thanks for joining our fast-growing community! I want to introduce you to your account manager, <account manager full name> who is copied on this email. <account manager first name> will be your primary point of contact and is happy to help with whatever you need.

Etc, etc, etc


This would make it easy for the user to reply all to the email and would actually help make the message seem more personal.

23 Comments
Anonymous
Not applicable

Account managers would love this! This would for sure help to get more departments to love Marketo.

Melody_Frieda1
Level 2

We need this for compliance record keeping (we are in the financial services industry and some operational/transactional communications need to be retained for our records by law). We currently use Mandrill for operational emails because Marketo doesn't have this functionality. It's quite silly that a platform as large as Marketo doesn't have a simple BCC feature in its email template, and that we're forced to essentially use two email platforms (one for marketing and one for operational emails). This has been an "idea" on this forum for four years--can someone from Marketo Admin​ chime in as to why this hasn't been implemented yet?

Justin_Cooperm2
Level 10

We do have a BCC feature. Reach out to Marketo Support if you'd like them to enable it for you.

Melody_Frieda1
Level 2

It's a global BCC--we want to have BCC on an email template/program level

Grant_Booth
Level 10

Have you considered using a Send Alert flow step to accomplish this? I'm not sure it would legally qualify as a BCC, but it seems like it would be functionally the same - sending an identical email to an address of your choice.

Grant_Booth
Level 10

Or *almost* identical - the links would be the ordinary links instead of tracking redirects

Grégoire_Miche2
Level 10

Hi Justin Cooperman​,

what’s the ETA on this one ?

-Greg

Justin_Cooperm2
Level 10

It's on track, but I don't have a release date to share yet. Will keep you updated.

Anonymous
Not applicable

Customer.io has a great feature called Fake BCC. Would be great to have the same capability in Marketo; What does the Fake BCC option do? | Customer.io

SanfordWhiteman
Level 10 - Community Moderator

One assumes the Marketo feature will be built the same way, or else it would be a total disaster.