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Non responders of Double Opt In email

Question asked by 56ef5509623472cd4bce083018b381e39b6bc781 on Feb 10, 2014
Latest reply on Feb 10, 2014 by Josh Perry

We're implementing a double opt in email for our users. Has anyone got some ideas / tips on what they do with those who do not click through from the double opt in link in the email? At the moment we are moving towards deleting them completely out of our system after 90 days.  Does anyone contact them again with a reminder to opt in? (This is for Europe so we do have legal requirements we have to meet.)

Any other thoughts on how to handle these leads would be appreciated :)