3 Replies Latest reply on Mar 2, 2016 11:03 AM by Rajesh Talele

    Pausing a Lead

    Danielle Chan

      Is there a way in either Salesforce or Marketo to pause as specific lead from receiving emails within a certain amount of time? I have a lead that seems like he might be interested in the future, but not right now, and I don't want this lead included in any emails sent out for the next 2-3 months, this way we don't keep bugging him, which may lead him to unsubscribe. Thanks

        • Re: Pausing a Lead
          Rajesh Talele

          Hi Danielle,

           

          You can use 'Marketing Suspended' functionality.

          When you want to 'pause' a lead from getting an email, 'change data value' of marketing suspended = true

          when you want to 'unpause' change that value back to false.

           

          Any email Marketo sends, it will not include leads that are marketing suspended.

           

          Rajesh