Sorry, I should have clarified a bit more. I meant to say that all of the extra steps to accomplish this process can make it more error prone for the person setting it up.
Excellent points Sanford. That's exactly why I typically recommend distributing deliveries across the week if you can get away with it. This obviously depends on your content sched...
Great discussion Dan and it's very common practice for corporate SPAM systems to trip when you're sending bulk messages (i.e. webinar invites, newsletters, etc.) to multiple people...
Excellent points and examples Robb. One thing to add here is sending to multiple people within the same domain the same message (i.e. bulk) can trigger the SPAM system as well. For...
This seems to be a pretty hot topic among users. While self serving, Seventh Sense, a LaunchPoint partner, offers a send time personalization and email analytics system. In short, ...
Great post Robb and certainly have made these mistakes! One thing you might want to consider is send time optimization for Marketo which has a side benefit of throttling emails as ...