One thing we do is exclude pages that are not very indicative of buying behavior or are less valuable pages.We also score more for pages that are more indicative of buying behavior...
Hi Sandeep,The Company SFDC Type is related to the Account records in SFDC. You should be able to see a "SFDC Type" field which will say "Lead" or "Contact" - if you can't see this...
If you know how to edit html, you can do this in the HTML code of an email template. Example:<p style="margin-top:0;margin-bottom:0;margin-right:0;margin-left:0;"><a href="website ...
Hey Brienne,If you are trying to import your lead scoring programs that you've built from one instance to another (Sandbox to production) then you need to make sure the fields exis...
Scenario: Initially someone signs up for emails with the email "bob.smith@email.com" but when that same person unsubscribes they use a different email in Marketo's eyes (for exampl...