Level 2
Joined the community 22-07-2014
Level 2
Silicon Valley
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No, by normalized, we mean that ever time scorable data values change - it triggers the lead to be completely rescored. As in it runs through all the scoring campaigns again. The s...
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2017
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Our account data is a mess - dirty data, duplicate accounts, no standardization etc. To fix that, our IT team has purchased a clean set of accounts and account data they plan to lo...
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We have been using a normalized lead scoring system whereby changes in scorable data values initiative the lead to run through the set of scoring campaigns. It has a lot of pluses,...
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I have a similar challenge, for a given set of leads - not all of them and need to "hide" those leads from Marketo for a very short period of time. Is there a way to make this work...
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I am not an expert, but we just made a pretty major change to our model. We cloned the existing model, made the changes, then built some campaigns to level set leads to the new pro...
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I want to create an email performance report and exclude the operational emails like event confirmation and reminders. I know that I can pick the campaigns to include one by one. B...
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