Level 9
Joined the community 04-05-2015
Level 9
Cincinnati, OH
Associate Manager, Marketing Technology
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+1Also, just an FYI if you are using the Marketo plug-in for Outlook tokens do not work when sending with the plug-in.
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Thanks Devraj Grewal that's awesome!
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Huihsing,Try moving this over to Products, you will get better activity there. We have a process of creating separate campaigns in Marketo to score, trigger activity, etc for lists...
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Understand your buyer and give them the ability to create their own buyer journey. Too many companies use the method of emailing/marketing to you until something hopefully sticks. ...
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We're in a very similar situation as Dan. Currently we are getting delivery rates of around 97% for prospect emails, which is more than a double digit improvement over the past 12-...
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#1 - Keep your data clean to help ensure that you are reaching the inbox of those who want to receive email from you#2 - Use targeted lists, we've seen a direct correlation from us...
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Congrats to all fellow Champions!
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Got it, in that case I typically clone the email and place it into Design Studio. It keeps it clean and easy to find for the sellers. Also, new feature from Marketo allows you to s...
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Within Design Studio we similarly utilize folders to organize them for our sales team. First using folders by channel type: Client, Prospect, etc. Then, within those folders we hav...
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For new leads I'm using Lead is Created trigger and a filter for the campaign code and that works fine. But for existing leads that we are running digital ads for I thought that I ...
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