For your lead scoring, you set up a smart campaign for each action you want to score on. These don't need to be within a program - they can be created on their own and placed withi...
Hi Abdallah,You could create one as a landing page that has the subscription fields as either tokens or a pre-filled form on the page. This way, if a lead goes to the page, the for...
Hi Mabel,Just so I understand, are you looking to set up triggers that would assign a score based on the action a lead undertakes?If so, then you set up a smart campaign (one for e...
To pass a value in a formula field from SFDC to Marketo requires manually updating a boolean field in SFDC to trigger an update to the systemmodstamp.Would be great if Marketo coul...
Hi Isabela,Does your SFDC instance have a field called Comments or Notes? If so, simply having that field in the form will sync that data into SFDC when the form is submitted. Othe...
Hi Stephen,I don't know of a way to do it automatically, but you can do it manually.If you create a smart list to show all those leads who had the value changed (Data Value Changed...
Hi Christine,We've implemented this at a Smart Campaign level. Our smart list is a trigger Filled out form = form and our flow say If Lead Source is blank, then Lead Source = Websi...
Hi Josh,That is what I am currently doing, however the problem is that the Lead score is a sum of Behavioural and Demographic. This means that i can make the Behavioural and Lead s...