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Hello - We will be having a GDPR meet-up at Marketo Summit and I wanted to invite you all to attend! It will be during lunch on Monday (4/30), in Moscone South where lunch is being served. We will have some tables reserved in the back of the hall towards the bathrooms. I would love to see you all. I...
Hi Jenn -I track data consent and email consent separately using the following fields:- Email Optin, Email DateTimestamp, Email Optin Source, Email Optin IP Address- GDPR Processing Rights, GDPR Processing Rights DateTimestamp, GDPR Processing Rights Source, GDPR Processing Rights NotesA couple thin...
Hi Vineela Maram1) It depends if you have Legitimate Interest to retain and process the data. You will need to conduct a Legitimate Interest Assessment with your legal team. For more insights, see my post: Is Legitimate Interest a Legitimate Loophole for GDPR Consent? 2) I would be inclined to ove...
Jenn, I also put in some notes and link to a consent example in my blog here: Marketing Strategies to Thrive in a GDPR World
I agree with Sanford. I would also have the opt in acknowledge and agree to a linked privacy policy, so you clearly have full data processing consent as well.
Dan Stevens Our counsel has said that you can't bundle or "buy" consent with content. I would not recommend an approach like the one described above.
Agree with Dan and Greg. Shirleen Solares If you'd like additional consent details and an example of a proper form setup, you can find them here: http://learn.perkuto.com/gdpr/marketing-strategies-to-thrive-in-a-gdpr-world
Dan Stevens I rely on my team and my developer heavily for this, but my understanding is if you are loading Munchkin conditionally only based on the person's consent, then they should not be associated with a Munchkin cookie if they have not consented. The mechanics of this would vary depending on ...
Thanks Dan Stevens. Olivia Piper I hope my articles help!
Hi Dan Stevens -Thanks for sharing! Apologies in the delayed response, I've been on vacation. Our legal team (interestingly, in France) has generally offered a more strict interpretation of the law. They do agree that an express opt-in prior to GDPR is still valid (assuming an appropriate duration...