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Sanford is correct. I'm talking about a group listserv and NOT a purchased list. In the past we have sent bulk emails where we BCCd all the listserves, however this can result in domain blacklisting should people report it as spam. This means we must now manually email each list serve one at a time ...
My organization needs to send marketing messages to a hundred+ listserves a few times a year. We used to BCC these from our personal email accounts, but we really just have to stop doing that. Does any one have experience treating listserves as leads in Marketo? Pros or Cons? Does anyone have other ...