Edward_Masson

Re: How to build a Marketo Subscription Center

by Edward_Masson 08-18-2015

There was no webinar. I just wrote it up and made a PPT for a User Group meeting.

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Re: Making sense of Marketo email bounce categories

by Edward_Masson 08-18-2015

I tend to give repeat soft bounces up to 3 times before making them invalid.

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Re: Bring Order to Marketo with Naming Conventions

by Edward_Masson 07-20-2015

Fantastic post Jeff!It's the basics that folks always forget.

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Re: Making sense of Marketo email bounce categories

by Edward_Masson 07-20-2015

Remove any date constraint to see if that will generate numbers for you in a smart list. If you don't have any, thats good. Don't worry.The main thing is having them to check every so often incase you may have a deliverability issue. The main insight will be what is populated in the reason columns i...

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Re: Making sense of Marketo email bounce categories

by Edward_Masson 07-15-2015

Thanks Jeff!I just monitor how many email addresses are getting flagged every 7 days category .I place the smart list for each category in to a Lead Report as custom columns and have that email me every week for the last 7 days.

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Re: What Marketo has done for my career

by Edward_Masson 07-14-2015

Great inspirational story sir!

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Making sense of Marketo email bounce categories

by Edward_Masson 07-14-2015

There is many websites out there that can help walk you through email bounced codes, categories and examples. What I wanted to cover here is how Marketo handles bounce categories and what they are. For some time now, I had a hard time trying to find information regarding Marketo’s bounce categories ...

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Re: Why You Should Start Including Program ID in Your Naming Conventio...

by Edward_Masson 07-09-2015

Very important to have naming conventions, especially when you start to scale. The beauty of Marketo is its ease of use but when to start ramping up with your activities and all your builders and naming all kinds of ways it gets challenging. Great post!

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Re: How to build a Marketo Subscription Center

by Edward_Masson 02-18-2015

Many thanks, thought I'd play with an oldie. Now playing with blog post in this platform.

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How to build a Marketo Subscription Center

by Edward_Masson 02-18-2015

With the launch of the new Forms 2.0 from Marketo, I wanted to update an oldie in Marketo Community; Subscription Management. A Marketo Subscription Center. Below is a presentation I did last February at the Boston Marketo User Group.The old Marketo subscription center needed JQuery to check and u...

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