Yes, you can reassign a lead using the assignment rules after the initial assignment, ie: when a lead MQLs, but it requires an APEX trigger be deployed, typically by a Salesforce d...
It might be worth double checking the dates under 'setup', as well as any filters in your smart list. If it's still not showing up you could either: 1) Check the 'results' of the c...
Michael, can you elaborate on the need for the custom object? Is there a reason you wouldn't store this information using program/campaign member status? What do you ultimately wan...
You might also consider creating a LP to hold the PDF and linking to that. It has several benefits including the ability to track visits, not just link clicks. Tracking PDFs visite...
Hi Mark, Are you a Marketo User or do you only have access to SFDC? There's not a really easy way to view this information from MSI but you'll have more options reporting on this o...
+1 to Balkar's response - but be careful with what you do with this information. If you're using it to retroactively apply successes aligned to each channel, you might have some is...
What type of person level data are you looking to append? There are a lot of data appending tools out there, but few that include personal data. Is it possible to collect this data...
Are you referring to using a program within a nurture program leveraging the champion/challenger feature? You can accomplish AB testing within an engagement program by breaking out...
+1 to Chris' method. If you do follow the campaign flow method he linked to, make triple-sure you only include active members of the current nurture in the smart list. I've seen us...
I recommend avoiding emojis in subject lines unless you're prepared to have a low engagement rate. Typically special characters in subject lines increase bounces and decrease opens...