Justin_Norris1

Justin_Norris1

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Date Last Visited
‎04-09-2025 05:43 PM
Level 10 - Champion Alumni
Joined the community 24-03-2015
Rank Icon Level 10 - Champion Alumni
Toronto, ON, Canada
  • solved badge Re: Discrepancy in GA vs Marketo Form Conversions

    Hi Balkar Singh​, This could be due to the different ways these platforms report on data.Your GA conversion report is quite likely showing a count of all form fill events. A Marketo smart list with will always show you a count of people who meet your criteria. This could lead to discrepancies if a s...

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    1933 2 0
  • Re: Getting creative in tracking known engagement across large amounts...

    Dan Stevens​I agree that is a concern. I would also consider setting up the smart lists adding leads to the programs as scheduled batches instead to avoid the extra system load (using the Has Views Brightcove Video filter with the same video ID constraint and a filter excluding current members of th...

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    2512 0 0
  • Re: Triggering an automated flow off of a Survey Object

    liz Bonin​If you have a custom survey object in SFDC, you can sync it to Marketo and trigger smart campaign using the "Added to [name of your custom object]" trigger that will be created as a result. If you select the fields of your object you are interested in as constraints when setting up your cu...

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    4451 1 7
  • solved badge Re: Capture interactions with paid and unpaid advertising in programs

    Hey Morgan Corbett​, Josh Hill​ has done some excellent work on attribution and you will do well to start with reading his stuff. A first principle to consider is that you generally need to create a unit of attribution (Marketo program, SFDC campaign, etc.) at the level of granularity you want to re...

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    2668 2 0
  • Re: Request Info/Demo Page & Campaign Setup using UTM Parameters/Query...

    Hey Tom Kerlin​, So, if I wanted to keep new and existing people in separate triggered campaigns, then smart list for each would look like....Capture only New People:Fills out Form (trigger)Person was Created (filter specifying Form Name)Yes except you would only need the Person Was Created trigger ...

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    4398 2 0
  • Re: Request Info/Demo Page & Campaign Setup using UTM Parameters/Query...

    Hi Tom Kerlin​, I think you are heading in the right direction. A few things to consider: One vs. Many LPs: I would also say you could get by with one global landing page, as you don't need distinct landing pages or forms to track, due to point 2 below. However you may want have local tokenized LPs ...

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    4398 3 2
  • Re: Getting creative in tracking known engagement across large amounts...

    The root challenge I see is that there is no dynamic way to identify in a flow step which video was viewed (that triggered the campaign) based on a custom activity property.So you would be creating/updating separate smart campaigns anyways to add people to lists I think, which I feel is basically sa...

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    2512 0 0
  • Re: Getting creative in tracking known engagement across large amounts...

    Hey Dan Stevens​,If programs are the unit of attribution, and if you want to have attribution on the level of each individual video, then it seems you would need a program for each video. (That is, until Marketo implements program-level variables that are unique to each person, which I know is somet...

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  • solved badge Re: Case Satisfaction Survey on SFDC Case Object

    Sydney Mulligan​Certainly possible, you would need to Have process builder or apex in SFDC that updates some fields on the lead/contact when a case is closed and passes the IDUse that person field update to trigger a Marketo email containing the case ID for reference Receive the survey responses thr...

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    1458 2 0
  • Re: RCE "Success (Totall)" Measure Different From Actual Program Succe...

    Binh Phan​I don't think this is the case (as you could successfully detect the 41 influenced) but there are no time filters on your RCE report that would limit the scope are there? ---Justin Norris | Perkuto​​

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Public Statistics
Date Registered ‎03-24-2015 08:49 AM
Date Last Visited ‎04-09-2025 05:43 PM
Total Messages Posted 602
Likes Received 714