About Matt_Perkins

Matt_Perkins · ‎04-11-2019

David, This is an amazing idea. I think subconsciously I'd been beginning to do this, but it's not something I've considered having built to this degree! I'd be interested to know how big a job it was to get the master template built? And how often do you fall back on it vs using your child templates created from it?

Matt_Perkins · ‎04-11-2019

Started off in Mailchimp. Used a little bit of Constant Contact before shifting to Marketo in my current role. Miss the simplicity and quality of the email editors in Mailchimp and CC, but the additional automation functionality in Marketo for emails alone is amazing - let alone everything else we use automation for.

Matt_Perkins · ‎12-19-2018

Admittedly it sounds like your URLs creation and use is more complex than we have implemented. The dynamic addition of query parameters or tracking pixel paths makes complete sense. But surely somewhere the base URL is listed? If tomorrow, you had to update all your link URLs, what would you do to speed up the process beyond manually going into each program and updating the tokens?

Matt_Perkins · ‎12-19-2018

I was thinking about this more from a database perspective where it looks at URLs listed anywhere in your accounts (which could potentially include tokens). Replacing tokens would be a good idea going forward within emails with the same URL multiple times. But saying that, there is still hundreds of emails, landing pages, forms etc that now need to be updated. Even if you were using tokens that wouldn't cut down the amount of time to go into each program to update the token URLs. (thus my hope for a find and replace)

Matt_Perkins · ‎12-19-2018

Following a website re-design, we've faced the requirement to update all our marketo assets to the new revised URLs for our new website. Rather than having to manually go through each individual asset and updating the multitude of links within them (risking missing some), a find and replace function that allows you to search and replace URLs across our assets would save a lot of time and de-risk the potential of missing updating links across our assets.

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Date Registered	‎11-16-2017 08:20 PM
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