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David,This is an amazing idea. I think subconsciously I'd been beginning to do this, but it's not something I've considered having built to this degree! I'd be interested to know how big a job it was to get the master template built? And how often do you fall back on it vs using your child templates...
Started off in Mailchimp. Used a little bit of Constant Contact before shifting to Marketo in my current role. Miss the simplicity and quality of the email editors in Mailchimp and CC, but the additional automation functionality in Marketo for emails alone is amazing - let alone everything else we u...
Admittedly it sounds like your URLs creation and use is more complex than we have implemented. The dynamic addition of query parameters or tracking pixel paths makes complete sense. But surely somewhere the base URL is listed?If tomorrow, you had to update all your link URLs, what would you do to sp...
I was thinking about this more from a database perspective where it looks at URLs listed anywhere in your accounts (which could potentially include tokens).Replacing tokens would be a good idea going forward within emails with the same URL multiple times. But saying that, there is still hundreds of ...
Following a website re-design, we've faced the requirement to update all our marketo assets to the new revised URLs for our new website. Rather than having to manually go through each individual asset and updating the multitude of links within them (risking missing some), a find and replace function...