Are you an innovator, a trendsetter, a both-side-of-the-brain thinker who can connect customer journey best practices, technology and data to all other aspects of a client’s business to drive growth opportunities? We're looking for you! The Marketing and Digital Strategist is responsible for the successful design and delivery of marketing and sales initiatives for our clients. They lead delivery for their clients and collaborate daily with the rest of DemandLab’s high-performing team. Successful team members in this role must meet the following experience, qualifications, and education criteria: Ability to successfully define outcomes, manage expectations, manage cross-functional initiatives and meet deadlines based on project requirements Demonstrated history of building relationships, establishing and proving credibility and partnering with business leaders and peers Facility in discussing technical matters with a non-technical audience Experience in demand generation, customer engagement, digital marketing, content marketing and communications strategies and tactics Experience in marketing and sales analytics Exceptional oral and written communication skills Analytical, with an ability to synthesize information quickly Organized, with a demonstrable history of fanatical attention to detail to ensure work is performed accurately, completely and meets or exceeds the client’s expectations Mastery of basic marketing principles, such as target segmentation, category, value proposition, positioning, and brand strategy Basic knowledge of website design, HTML, search and social advertising, URL architecting, programmatic advertising, email marketing, and e-commerce Industrious, motivated, resourceful and creative Quick learner who goes the extra mile to meet or exceed internal professional development requirements Education and Experience: Minimum Bachelor’s degree in related field or equivalent related experience 4+ years of marketing/demand generation experience 4+ years Marketo, Eloqua or other relevant marketing automation platform experience 4+ years of either Salesforce or Microsoft Dynamics experience 4+ years relevant marketing data analysis experience If you think you have what it takes, apply here https://www.demandlab.com/career/marketing-digital-strategist/. About DemandLab DemandLab is a technology-focused marketing consultancy, based in Jenkintown, PA. The DemandLab team is ambitious, multidisciplinary, and making a name for itself in the emerging field of marketing technology. We’re doing big things for big-name clients, and we offer team members an opportunity to make their mark and spread their wings. Visit our website to learn more: https://www.demandlab.com/company/careers/.
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