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I'm looking in the activity log for a lead I know that has filled in the form using the UTM params (such as my test account), and it shows the referring URL and the Query params showing the correct UTM information. That's as far as it's got so far.
Now that GDPR is in full swing and hopefully most people have recovered from the May 25th Day of reckoning, I had a lot of questions about GDPR. So far, I’ve been sat on the outside of the whole GDPR issue and I was interested to learn more. I've read so many blog posts, watch videos, looked at in...
Hi LauraThank you so much! I'm going to look into the code and cookies being used to see if that is an issue as well. I didn't implement the system so I'm trying to troubleshoot as I go!Thanks againJulz
Hi Sanford,There is no special code being used, just the UTM parameters in the URL and then the hidden fields on the forms. It seems to be an intermittent problem where sometimes it works if the lead has visited the site a number of times, but all the time if it's a new lead into Marketo. The only...
Hi Laura and Sanford!I'm having a similar issue with an instance I'm working in. Sometimes the UTM parameters are captured, and sometimes they aren't. They always capture when its a new lead, but if it's someone who has been on various pages and downloaded various things with different URL's and U...
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I would love to hear about how other companies use the various technology out there and how they integrate it with Marketo. For example, what are the most common Content or personalisation integratIons. I‘d also like to hear if you have any plans on how to get the next generation of Marketers intere...
I think its very specific to the Audience. Personally, I would do a lot of A/B testing with emoji's in the subject line to see what works. I think its more of a a B2C thing, but with the right B2B business it might work.
I've added Employees to Marketo with a Status of Employee and then send out internal communications using that a Smart list to track success. However, like Chris mentioned, keep the data up to date with all the employees can becoming a pain. I've also seen employees added to the CRM as a contact as...
Have you used the global search to look for the program name? If you've not used it before you go into the search above the folders and hit 'return'. A pop up search bar appears and this will search your entire instance.You might be able to find it that way?