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Thanks so much for getting back to me @Darshil_Shah1 🙂 In my current marketo measure instance, I have both Marketo and Salesforce synced with Marketo Measure. I have set up the offline touchpoints to be captured by campaigns in Salesforce by enabling bizible touchpoints on the relevant offline camp...
When syncing Marketo and Marketo Measure together, is it best practice to create rules to filter out any online programs running in Marketo? In an ideal implementation, should all the online touchpoints be generated by the Marketo Measure javascript, ad integrations, or UTM parameters? If we sync ou...