So far with our Marketo implementation, we've used the Marketo templates to design our emails. But I've begun reading more about the next generation of Interactive Emails, where re...
Thanks for the great suggestions!We do have a CRM, but it's not SalesForce. So our data is powered by a Custom DB where the Lead Score fields live.Sounds like the (obvious 🙂 ) sug...
We have a multi-model Lead Score implementation. One Product Interest Lead Score field for each of nine different Product types.I am trying to figure out how to automatically sum a...
Yes, I agree: storing such information online is fraught with issues. But when connected, sensitive info isn't what is passed.In banking, credit history is used to identify who may...
Has anyone connected to the Credit Bureau like Experian, Equifax, Trans Union, to feed credit history data into Marketo for use in automating pre-approved offers of credit?Does Mar...
Hi Jennifer:We are in what sounds like a similar situation. Our CRM is not the DB of record (it's not Salesforce), so we upload a custom DB to Marketo and wish to use a multi-model...