David_Eldred

Level 2

Joined the community 25-09-2017

Level 2

Beaverton, OR

Badges

Accepted Solutions

View leaderboards

Filter by user contributions

Does Marketo support Interactive Email?

by David_Eldred 01-29-2019

So far with our Marketo implementation, we've used the Marketo templates to design our emails. But I've begun reading more about the next generation of Interactive Emails, where recipients can engage with the content directly within the email.Does Marketo support this?The link below is from Litmus's...

Discussions

3045 0 1

Email Marketing
Re: How to sum Lead Scores in one aggregate score field

by David_Eldred 09-19-2018

Thanks for the great suggestions!We do have a CRM, but it's not SalesForce. So our data is powered by a Custom DB where the Lead Score fields live.Sounds like the (obvious 🙂 ) suggestions by Sanford to increment the Aggregate at the same time we increment the Product Lead Score is the easiest way t...

Discussions

3135 0 1
How to sum Lead Scores in one aggregate score field

by David_Eldred 09-19-2018

We have a multi-model Lead Score implementation. One Product Interest Lead Score field for each of nine different Product types.I am trying to figure out how to automatically sum all of the Product Interest Lead Scores for each record in one Aggregate Lead Score field.The intention would be that any...

Discussions

3662 0 4

Lead Management lead scoring
Re: credit bureau integrations with Marketo?

by David_Eldred 05-03-2018

Yes, I agree: storing such information online is fraught with issues. But when connected, sensitive info isn't what is passed.In banking, credit history is used to identify who may qualify for a particular loan. So it's really just a filter at the credit bureau itself and the only thing passed to Ma...

Discussions

1643 0 1
credit bureau integrations with Marketo?

by David_Eldred 05-03-2018

Has anyone connected to the Credit Bureau like Experian, Equifax, Trans Union, to feed credit history data into Marketo for use in automating pre-approved offers of credit?Does Marketo have any integration partnerships with any of the credit bureaus?

Discussions

1767 0 3

Integrations Partners Solutions
Re: Managing the lead life cycle with multiple products

by David_Eldred 01-18-2018

Hi Jennifer:We are in what sounds like a similar situation. Our CRM is not the DB of record (it's not Salesforce), so we upload a custom DB to Marketo and wish to use a multi-model Lead Scoring solution to track engagement across 12 different product lines.I am curious what solution you settled upon...

Discussions

3563 0 1