Intro to Bizible and Marketing Attribution to Jumpstart your Knowledge!

Jon_Chen
Marketo Employee

Intro to Bizible and Marketing Attribution to Jumpstart your Knowledge!

In this Bizible Virtual User Group meeting filmed in October 2019, Marketo Engage Champions @Kimberly_Galit1 and @Ajay_Sarpal2 discuss:

 

  • A brief introduction to Bizible
  • What IS Marketing Attribution?
    • What are the different attribution models?
    • What insights can you get from the different models and reports?
  • Why is Marketing Attribution important?
  • High level types of reports to use!

 

If you have any questions for Kimberly or Ajay, feel free to reply in the comment section below!