Whole email A/B tests in Smart Lists

Mihai_Bejgu
Level 3

Whole email A/B tests in Smart Lists

I've sent a huge campaign using Whole Emails A/B test (Visual vs. Text versions), and I'm trying to set up a smart list to capture leads based on the version they received to send out proper follow-up:

1. {email name}.visual + Custom Object Criteria

2. (email name).text + Custom Object Criteria

How can I differentiate the Persons that received the Visual Email vs. the ones that received the Text Email using smart lists? (or some other ways if any)

2 REPLIES 2
Floyd_Alvares2
Level 8

Re: Whole email A/B tests in Smart Lists

Hi Mihai,

If you have done an A/B testing on the entire email. Then I am assuming you have 2 entire emails built for these tests. You should be able to create a smart list (or the smart list inside a smart campaign) to filter based on

Was Sent Email; Email is Visual Email

Or 

Was Sent Email; Email is Text

Hope this helps!

Thanks

Floyd

Priyank_Joshi3
Level 6

Re: Whole email A/B tests in Smart Lists

You may use a Smart List filter "Was Sent Email" and add constraints with "Test Variant", this should let you identify who has received which email variant. 

Thanks!

Priyank