Which link received the most clicks in an email. Same link different module in the email.

[Khai]

Hi there, I have been setting up pre-event promotion emails and promoting the lineup of individual panels, presentations etc. Under each of these individual events there's a CTA to 'Register' but they all go to the same landing page/url. Is it possible to tell which event generated the most clicks to the landing page without building unique utms for each?

[SanfordWhiteman · Accepted solution]

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Is it possible to tell which event generated the most clicks to the landing page without building unique utms for each?

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In the context of an Email Link Performance report, no.

You can build a separate Smart List that constrains Clicked Email by the id attribute (“Link ID“) of the <a> tag, which lets you differentiate clicks even if they have the same href.

You should, of course, also bear in mind that Clicked Email is highly unreliable due to mail scanners.

[Khai]

Thank you! That makes sense, I'll try it out.