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Re: Web page scrolling percentage

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Chalo
Level 2

Web page scrolling percentage

Hi everyone,

 

Is there any way to trigger a Change Program Status for our Webpage programs everytime a user scrolls let's say at least 50% of our page?

I don't know if it's possible, maybe through Custom Activities or through an integration with Google Analytics/Google Tag Manager? If so, how would it be done?

Thanks!

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SanfordWhiteman
Level 10 - Community Moderator

Re: Web page scrolling percentage

You can send a custom Munchkin activity in response to any browser event you want:

Munchkin.munchkinFunction("clickLink", {
        "href": "/specialEvents/scrollPagePercent"
    }
);

Then trigger on that in a Marketo Smart campaign.

 

However, I advise extreme caution when assuming a scroll event is performed by a human.

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3 REPLIES 3
SanfordWhiteman
Level 10 - Community Moderator

Re: Web page scrolling percentage

You can send a custom Munchkin activity in response to any browser event you want:

Munchkin.munchkinFunction("clickLink", {
        "href": "/specialEvents/scrollPagePercent"
    }
);

Then trigger on that in a Marketo Smart campaign.

 

However, I advise extreme caution when assuming a scroll event is performed by a human.

Chalo
Level 2

Re: Web page scrolling percentage

Hi Sandford,

 

Thank you for your reply. And so, how could "transcribe" this behavior to an smart campaign trigger? Is it a custom activity?

 

Thanks.

SanfordWhiteman
Level 10 - Community Moderator

Re: Web page scrolling percentage

It's a standard Munchkin activity that uses a custom URL structure so it can be easily isolated.