Web Page Is vs. Contains

Anonymous
Not applicable

Web Page Is vs. Contains

I'm creating a trigger for people who visit my website. Does anyone know the exact "rules" of what is/contains are?

For example, if I put company.com vs. www.company.com and use the rule IS, will it not capture since it isn't exact? Or if I have a parameter on my page such as www.company.com?source=1, if I put the rule IS, will it not capture those who visit with no parameter?

Is there any reason I should use "contains" if I am pointing to very specific pages? I want to use "IS," but others around me seem to feel "contains" is safer.

Thanks.

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4 REPLIES 4
Josh_Hill13
Level 10 - Champion Alumni

Re: Web Page Is vs. Contains

I would use contains with the entire main URL you want to capture. I have found IS does not work as intended with web page urls.

so place either

http://www.company.com/page/page.html
or
www.company.com/page/page.html

CONTAINS is not "safer" for this sort of thing, if anything, it is more dangerous and makes marketo work harder.
Grant_Booth
Level 10

Re: Web Page Is vs. Contains

IS works differently depending on whether you're referencing a Marketo page or non-Marketo page.
If it's a Marketo page, you use the asset's name in Marketo. If it's a non-Marketo page, you use the page's URL *without* the protocol (the http://). Keep in mind that if it's a non-Marketo page, it needs to have Munchkin working on the page, and someone needs to have visited it, in order for the URL to appear as an option in the dropdown menu.

For contains, you need to use the URL (I would actually leave out the http:// here too) whether it's a Marketo page or not. This gets a little confusing but it's difficult to avoid due to the structure of the database on the backend that the filter is pulling from.

Dan_Stevens_
Level 10 - Champion Alumni

Re: Web Page Is vs. Contains

And if your URL contains a query string, do not include in the Web page value field. Instead add a constraint to the trigger/filter to separate this piece out. For example, using the query string constraint, your value would be "source = 1"

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Anonymous
Not applicable

Re: Web Page Is vs. Contains

Thanks guys.

It sounds like contains is a better logic to use in my situation. My only issue is that I can't seem to get a count. I realize Marketo is working harder, but I never see the circle stop spinning.

Is this normal??