User friendly URLs

[David_Mason1]

I have a campaign template that I clone when I need to create a new white paper campaign, however the external URL is this mess: http://content.AFLglobal.com/WP2015-01FTTxDeployment_WCYYYYMMDDWebContent.html 

Can I customize it to something more intelligable? Something like: content.AFLglobal.com/White-Paper/FTTx-Deployment  ??

[Dory_Viscoglio]

Hi David, you can do this by going to the landing page > Landing page actions > URL tools > Edit URL settings. Here you will be able to rename it to something much more friendly. 

 

[David_Mason1]

Thanks Dory! Just what I was looking for. 

Too bad we can't paste tokens in that field...

[Josh_Hill13]

Dory's suggestion will allow you to replace or redirect for sure, but you do know this should be done at the time of page creation. Marketo will pull in the Page Name you type, but you should always (and immediately) replace it with an SEO friendly URL.

http://www.marketingrockstarguides.com/seo-for-marketo-landing-pages-1408/

Please also remember that Pages inside programs do not need long or interesting names. The Program Name.Page Name works much better (and is much shorter to see in Marketo).

[David_Mason1]

Josh,

This seems not to work optimally when cloning. There are some residual remains of the original URL when cloning.

For example, WHITE PAPER ONE registration page URL is: 
http://content.AFLglobal.com/White-Paper-One_Register.html

WHITE PAPER TWO registration page URL is: 
http://content.AFLglobal.com/White-Paper-One_Register.html


Also, this article goes against Marketo's best practices for naming Programs/Campaigns/Assest, right? 
[Abbreviation of Program Type] [YYYY]-[MM]-[DD] [Brief Description] 


Thanks,

David

 

[David_Mason1]

Marketo Admin: I tried to mark Dory's first comment correct and got the following error:

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