Use SFDC fields to populate calander token

[Anonymous]

Hi all,

Our sales team are going to be scheduling individual calls with leads in Salesforce. This will most likely be done by creating an activity in SFDC (from which I can trigger a campaign from in Marketo).

I am hoping to use this trigger to email the lead that a calendar invite file for them to download. Is there a way I can populate the calendar file token with time and date information pulled from the SFDC lead?

Or is there a smarter way of doing this?

[SanfordWhiteman · Accepted solution]

You can't directly use a date/time/datetime {{my.token}} to set times & dates in a calendar token.

But you can use my little "MagICS" experiment, a lightweight web service, to include dynamic ICS URLs in emails, which lets everything be tokenized: event subject, start and end time, even reminders (alarms). Follow and DM me if you want to check it out.

[Anonymous]

Hi Sanford,

I would LOVE to check this out.  Where do I get more information?

Thanks,

Ben

[SanfordWhiteman]

Hey Ben!  Check out the posts on it here: http://blog.teknkl.com/tag/agical/