Track Video Usage on a Landing Page?

[Anonymous]

It has been suggested to a track video on landing page by 1) adding a button or clickable thumbnail of the video 2) just tracking clicks of that video button 3) and then playing the video through a pop-up lightbox.

Question 1)  Is there a smarter way to do this? I would love to see if someone watched more than 3 minutes of a video.

Question 2)  Can anyone recommend a video lightbox that is easy to deploy?

Thanks.

[Josh_Hill13]

Try test.hollebone.ca to look for more ideas if you haven't already.

[Anonymous]

Hey Ron,

Jon from Vidyard here - we've actually just launched our integration with Marketo to help you track this kind of data, and add it to your activity log.

I'd love to learn more about how you're using video in your marketing. I'm new to Vidyard and Marketo, and it sounds like you're doing some great stuff with video, so I hope we can connect! I'm at jon@vidyard.com.