Does anyone know how to get a custom user field in Salesforce to sync with Marketo? Each of my sales reps have their own landing page (NOT hosted by Marketo). I created a snippet (segmented by lead owner) which dynamically populates the sales rep's contact information (using tokens) on outgoing emails but they also want the URL for their landing page to be included with their contact information. How do I get this custom user field in Salesforce to sync with Marketo AND have it work as a token that can be used within the snippet ({{my.token}} cannot be used in snippets).
In SFDC, make a field. This could be a String/Text or a URL field. Place the URL in there on both Contacts and Leads. You will need some method to populate from the Lead Owner, perhaps an apex trigger or lookup.
Once you do this, Marketo will see this data and drop it in to the system. You can then use a token just like you have been {{lead.Lead Owner URL}}