GM Financial wanted to transform their customer experience by delivering a personalized, seamless experience across all channels with streamlined communication while leveraging cost savings through nimble and flexible marketing technology operations. Epsilon helped GMF build the next-generation digital experience platform with Adobe Experience Manager at the center to deliver a highly personalized web experience to vault them ahead of their competition.
Hear from GMF about:
Wednesday, Mar 22, 1:00 PM - 2:00 PM PDT
Zach Bambach - VP Auto Practice Lead, Epsilon
Adobe Analytics, Adobe Audience Manager, Adobe Campaign, Adobe Target, Adobe Creative Cloud, Adobe Document Cloud, Adobe Commerce, Adobe Marketo Measure, Adobe Experience Manager Sites, Adobe Experience Manager Assets