Re: Standard Program Reports

Karen_Black
Level 5

Standard Program Reports

Can someone explain why the email performance report, and the Standard Program reports dont match.  The performance report says we delivered to 10k+, but when we clicked on the program, the summary of members was only 9,860.  Any help would be greatly appreciated!
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Anonymous
Not applicable

Re: Standard Program Reports

The email performance report tells you how an asset did. The program tells you what people did...Here is a link to a great thread on this...
Calvin_Lam
Level 4

Re: Standard Program Reports

The email performance report shows statistics for email used by all smart campaigns.  If you are using this email in multiple campaigns, that is a possible reason why your performance report has a higher number than a campaign report.