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Smart List - Triggers Question

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Yan_Mak
Level 2

Smart List - Triggers Question

- What is the difference between these examples?

- And if the bottom example change to "Use ANY Filters" what will happen?

Screen Shot 2021-03-02 at 1.46.29 PM.png

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SanfordWhiteman
Level 10 - Community Moderator

Re: Smart List - Triggers Question

You've over-obfuscated the screenshot, it seems... but I'm guessing you mean 1 trigger with 5 lists in the multi-value chooser vs. 5 triggers for those same 5 lists, 1 list per trigger.

 

There's no substantive difference.

 

ANY and ALL don't have any effect on Triggers, which are always implicitly ANY.

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SanfordWhiteman
Level 10 - Community Moderator

Re: Smart List - Triggers Question

You've over-obfuscated the screenshot, it seems... but I'm guessing you mean 1 trigger with 5 lists in the multi-value chooser vs. 5 triggers for those same 5 lists, 1 list per trigger.

 

There's no substantive difference.

 

ANY and ALL don't have any effect on Triggers, which are always implicitly ANY.

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Victor_Herrero
Level 5

Re: Smart List - Triggers Question

ANY, ALL and ADVANCED are settings that apply to the filters (the green entries) only, like @SanfordWhiteman  said.

All triggers (the orange entries) become valid ways to start the workflow (the steps or actions on the "Flow" tab). 

 

Be careful when using several triggers in a workflow and make sure that you have enough filters to address each trigger, so that you cover the right combinations of data states for which you want things to happen, or at least have the setting "leads can only flow once" through the smart campaign. 

 

Otherwise you risk triggering the action several times for the same lead, if the lead takes actions that make it qualify for some or all 5 triggers. Of course if that is what you are after and know what you are doing, you are good 🙂