Setting Extra Criteria for Smart Campaign

[Anonymous]

Hi all,

For one of our scoring criteria, we want to give people points if they visit a video page. This is easy enough to do (Web Page contains "site/video/pages/").  However, points are also given to people who visit the main video landing page on our site ("site/video/pages/default.aspx"), which we don't want to happen.

Smart List is simple: Visits Web Page - Web page contains "site/video/pages/"

In order to keep that primary video list page from being counted, I first tried the following in the flow:

IF Web Page Visited contains site/video/pages/default.aspx, do nothing.
ELSE add score, create task, etc.

But that didn't work.

Then I tried:

IF Web Page Visited does not contain site/video/pages/default.aspx, add score, create task, etc.
ELSE do nothing.

And that isn't working either.

Where am I going wrong?  Thanks in advance!

[Brigid_Greenwa2]

Hi Ingrid-
Have you tried to add a filter to your trigger to exclude site/video/pages/default?  That would prevent the trigger from firing when it is just a visit on the main page so it would not push a point value in the flow step and not need an IF statement.

Thx!

[Anonymous]

Yep, tried the filter thing "Visited web page does not contain site/video/pages/default.aspx," but now the scoring is being added to all pages, including that one.  Wish there were a way to add this as a constraint within the trigger itself!

[Anonymous]

It sounds like you need a way to do this all via the trigger. When you use a filter or a constraint on the flow action, it's just suppressing or including anyone who's ever visited any of those pages. Unfortunately, I think the only ways to do this would be to either change your URL structure such that all the non-default videos are discernable, or to list out all the non-default video URLs in your trigger.

[Anonymous]

I wish I had that kind of power.  😉  Thanks, though, for your inputs, Drew and Brigid!

[Josh_Hill13]

Please look at what Vidyard.com does. That may help much more.
http://www.marketingrockstarguides.com/how-to-track-video-in-marketo-with-vidyard-1773/

[Anonymous]

Oh, we're definitely looking into using them!  Just wanted to put something in place in the meantime ... but if it can't be done, then we'll make do for now.  Thanks, Josh!

[Anonymous]

Thanks for adding us to the discussion, Josh!

Ingrid - we can get you set up quickly if you want to get this page up and running ASAP. Just drop me a line at jon@vidyard.com.  Happy to help if I can!

[Anonymous]

Thanks, Jon!  Have already had a few calls with your colleague, so the ball is in motion.  🙂

[Anonymous]

Awesome, Ingrid! Glad to hear it - if there's any other way I can help, let me know!

Cheers!