SDFC Full Resync?

[Anonymous]

I recently took over our company's project to implement Marketo.  The prior team enabled the SFDC to Marketo Sync prior to properly setting up the integration on the SFDC side.  As a result, we had too many leads in Marketo.  I disabled the sync, deleted all the leads out of Marketo they imported from SFDC, updated the SFDC configuration so the Marketo universe was correct, and then enabled the sync.

I was hoping the enabling of the sync would cause the smaller universe of contacts to import into Marketo but they did not.  Is there anyway to redo the full sync between SFDC and Marketo?  

Thank you,
Jeff

[Josh_Hill13]

Generally you cannot undo the original sync without discussing this with Support and perhaps rebuilding the instance (start a new one).

If the issue is just that you are pulling in Leads you don't want, then you can hide those leads from the Marketo user so they do not resync again from SFDC. There are several threads on using a "Do Not Sync" checkbox in SFDC and then have the Marketo User not be able to see leads where that is true. Once ready, you can do the mass delete and resync you did.

[Anonymous]

Sounds like you just need to ask Marketo support to update your sync last mod timestamp to whatever date you want to resync records from SFDC back to Marketo. Once you do this the Marketo sync will find all SFDC records with SFDC last modified timestamp > current sync mod timestamp and sync them over. To Josh's point you can further filter records you dont want to sync to Marketo by changing the permissions on the Marketo user profile in SFDC.  

You'll need to be mindful of the record count as for performance reasons it best to just import mass records into Marketo rather than sync them over. 

[Anonymous]

Thank you, Josh and Chris.  I ended up updating a field in SFDC for the records I needed and they automatically synced once they were updated.

[Anonymous]

yea that works too since the last mod timestamp is updated in SFDC when you touch the record that would cause them to sync over.