Random SFDC synch is messing up my Lifecycle status

[Anonymous]

To track my lead lifecycle status, I had my SFDC admin create a Lifecycle_Status field in SFDC, which then caused the mirror field to be created in MKTO.

When I run smart campaigns to automatically update the Lifecycle Status I have no problems, but for some reason, SFDC randomly RESETS the new value back to an old value RANDOMLY, sometimes a week after the last update was made. This happens during a synch. It makes no sense and I can't replicate it - happens whenever SFDC feels like it.

Any advice on where to look in my SFDC instance to find the problem?

[Anonymous]

Sounds like the field could be read only in SFDC?

[Anonymous · Accepted solution]

Agreed. If the field has no purpose to be editable in SFDC, block updates from salesforce on the field.

[Anonymous]

Thank you both! I was looking in SFDC for my answer, but all along it was as simple as ticking a box to block SFDC updates. Thanks so much for your quick replies and helpful comments!!

Case closed.