Re: Question about pulling in new leads into Marketo

Anonymous
Not applicable

Question about pulling in new leads into Marketo

I am viewing a list of leads in Marketo. I want to pull in additional leads from a separate system based the criteria/characteristics/datapoints of the people that I am seeing in this list. How can I do this in Marketo? Thoughts? 
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Josh_Hill13
Level 10 - Champion Alumni

Re: Question about pulling in new leads into Marketo

  1. use the same criteria in the other system
  2. download the list
  3. prepare in csv with correct column names
  4. import into marketo as a list
Adam_Vavrek1
Level 9 - Champion Alumni

Re: Question about pulling in new leads into Marketo

Marketo will de-dupe leads based on the email address field. If a lead uses multiple email addresses, you'll want to de-dupe based on other fields like full name. Marketo makes this easy from the "Possible Duplicates" smart list in the Lead Database.