Non-Marketo Email Tracking

[Anonymous]

Hello,

Is it possible to track emails sent from another system in Marketo? If so, how? Would appreciate a link if this has been discussed elsewhere because I couldn't find anything specific.

Thank you

[ChristinaZuniga]

Do you have MSI? If so and you have Email Add-On you can send emails from Salesforce.com or from certain email clients (Gmail, Outlook) and it's tracked in Marketo: MSI Plugin - Marketo Docs - Product Documentation

[Anonymous]

We do but we're looking to send through a third party program called Memberful. We can add  HTML to the emails sent through there, but it's not directly integrated with Marketo (using Zapier). Is there some sort of HTML snippet we can add to the emails that will allow us to track?

[SanfordWhiteman · Accepted solution]

but it's not directly integrated with Marketo (using Zapier).

Ugh.

Is there some sort of HTML snippet we can add to the emails that will allow us to track?

Read this: https://blog.teknkl.com/tracking-clicks-non-marketo-emails/