Re: Marketo for eCommerce

Anonymous
Not applicable

Marketo for eCommerce

Does anyone know if there's a how-to guide for the Marketo implementation for e-commerce websites? I am looking, first, to foundations and concepts, necessary structure and major aspects of this implementation.

I couldn't find anything worth the time to read.

Thanks

4 REPLIES 4
Alex_McLennan
Level 2

Re: Marketo for eCommerce

Hi Saulo,

I'd love to help out, would you mind expanding on a couple of details:

  • Which CMS platform are you using?
  • When you say implementation, which elements are you looking for guidance on? Technical setup? Other areas of best practice?

Cheers

Josh_Hill13
Level 10 - Champion Alumni

Re: Marketo for eCommerce

Hi Saulo,

There isn't a Guide like this anywhere. There are lots of blog posts and forum posts discussing issues with ecommerce and use cases. Do a search here and on google to find relevant articles.

I'll consider writing a basic guide on this in the future as it would be a good blog post. Some thoughts:

  • Which ecommerce platform do you have?
  • What's Marketo going to do? Why did you buy?
  • Which use cases and emails do you want to send?
  • What is the current data structures in your systems?
  • How will you integrate Marketo and X platform?

lots more questions.

Josh_Hill13
Level 10 - Champion Alumni

Re: Marketo for eCommerce

Anonymous
Not applicable

Re: Marketo for eCommerce

Hi Saulo,

We have built Magento-Marketo plugin, which is available on LaunchPoint, please refer below link for more details:

Magento Module for Marketo – Marketo LaunchPoint  I would be happy to connect and give you a demo of the plugin. Let me know your availability via email at shailendrap@grazitti.com.

Thanks,

Shailendra Pratap

Business Development Manager | Grazitti Interactive

M +1-650 417 9738 | E: shailendrap@grazitti.com