What is the ideal setup for customer journey? Which specific modules within Marketo to be referred and how to utilize them.

[Anonymous]

Marketo customer journey

[Josh_Hill13]

If you are asking about RCM or lead lifecycle management, there is some info here and on docs.marketo.com

[Anonymous]

Hi Josh,

I got the links for revenue cycle model, could you please provide lead lifecycle management links?

Thanks!

[Nicholas_Manojl]

Are you by chance coming from a competing marketing automation provider?

You may find that Marketo has a different perspective when it comes to a 'journey builder'.

[Anonymous]

Hi Nicholas,

No, just got a new Marketo instance and am new to marketing automation thing. So, was wondering about customer journey.

Thanks!

[SanfordWhiteman]

It's probably going to be best if you retain a consultant/agency who can bootstrap your, er, journey to understanding journey recording + visualization w/Marketo.

It's far too deep a topic for a Community thread (though you can learn a lot by reading over the hundreds of older threads related to the topic).