Does anyone know where I can find a comprehensive list of countries that require opt-in and double opt-in for B2B emails? Specifically, I am looking for APAC/APJ country laws where double opt-in is required.
Thank you in advance for your help.
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Thank Greg, as I'm trying to set up the flows correctly in Marketo to account for double opt in countries- so far i'm only aware of Germany, but Marketo's template has all the 28 countries listed in this template so it's not clear if i should be funneling everyone under the double opt it. I'd like to only do the ones I have to opposed to all.
Today, Germany is the only country that requires double-opt-in. Which "Marketo template" are you referring to?
Thanks Dan! - If you go into Marketing activities > New > Import Program there are a couple of templates in there for opt ins- that's where I got the double opt in template
I ran into this issue as well when I originally downloaded that template which prompted this question. I found that the Marketo template is taking the stance of requiring all countries that require opt-in (both single and double) to double opt-in. Dan Stevens is correct in that Germany is the only country requiring double opt-in. Our company also requires Austria and Switzerland to double opt-in, as well as any webinar and event leads we get for Canada. The rest of the 28 require opt-in, but not double opt-in. Hope that helps.