Hi there -
We are setting up an email and wanted to make the body copy dynamic - to 31 different audiences. If people fall into 2 or 3 audiences - what is typically the best practice here? Should you just have those people who "double dip" receive the default?
Hi Liz Krupka - dynamic functionality is based off of segmentation functionality, and by Marketo's definition, leads can only be in one segment of a segmentation. Thankfully, you can use the segmentation functionality to rank which one of your segments your want your lead to fall into first.
Good documentation here: Understanding Dynamic Content - Marketo Docs - Product Docs
I definitely would try not to punish people who meet multiple criteria by making it seem as if they didn't meet any!
In addition to David's note: