is it possible to use tokens within a filter?

Anonymous
Not applicable

is it possible to use tokens within a filter?

In creating a smart list inside a program, is it possible to use a token within a filter?

For example, lets say I have a lead attribute 'Favorite Ice Cream flavor' and want to create a Program for people who like mint chocolate chip.  I'd like to be able to create a token: `{{my.flavor}}: mint chocolate chip` and then use that token in a smart list to add people to the Program.

Then, if I wanted to run a similar Program, but only for people who like Rocky Road, I could clone the Program and change the token.
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2 REPLIES 2
Edward_Unthank_
Level 10

Re: is it possible to use tokens within a filter?

Having tokens processed in a smart list—nope. Tried it many times. 🙂

If you go more into your use case specifically, other Marketo users on the Community will gladly chime in on alternative ways to do this. Lead sourcing? Lead segmentation? Lead routing? Program attribution?

Best,
Edward Unthank | Founder, Etumos
Josh_Hill13
Level 10 - Champion Alumni

Re: is it possible to use tokens within a filter?

just clone the smart list and change the filter value.