Looking to generate a report to who visited a specific page BEFORE filling out a form. I want to basically analyze which content on our website is most influential in generating marketing conversions (ie: filled out form.)
Christina - If you are tracking "Goals" in Google Analytics, I'd suggest leveraging "Reverse Goal Path" report to analyze pages that people visit prior to conversions.
that's challenging.
You could look at Referred Page/Referrer info.
You could try
Visited Page X in time range
Not Filled Out Form in time range
Filled Out Form X after time range?
Thanks Josh, I tried that method using a variety of date ranges and it definitely only captures a small percentage of data and isn’t reliable enough to use for reports. I think the referral url is probably the safest bet.
Thanks again.