How to push content into Marketo?

[Anonymous]

Hi,

How can we push content from our blog (or from our copy outsources) to Marketo, so we can use it in the monthly Newsletters or in streams, in an automatic way?

Can anyone help us?

CC

[Kim_Allen]

Hi,

You may want to look into Perkuto's Digesto... they just released it at the Summit. Not sure if this is the solution you'd be looking for?

[Michelle_Tizian]

We use Digesto to push our blog content and Marketo delivers the emails.  We also use it for our regional newsfeeds, there's 5 of them and it's a solution that has worked so well for us. The guys from Perkuto are very helpful. 

[Anonymous]

Thanks!

Do you know if we can archive those blog contents in Marketo or every time you push a new one into Marketo, you need to delete the old ones?

[Michelle_Tizian]

Our blog is published on Wordpress so the content is archived there.  Everytime a new blog is published Digesto looks for the new content.  But when you create the email, what you can do is add a link to the blog archives so your readers can visit the archived content, if they are located in Wordpress, or some other page.  

[Josh_Hill13]

Kim and Michelle - thanks for the recommendation 🙂

Cristovao, I did not see your post earlier. I'd be happy to chat further about Digesto. Here's a detailed explanation of how it works. Please email me at josh@perkuto.com.

http://www.marketingrockstarguides.com/how-to-marketo-rss-to-email-1617/